Seamless Server Migration for a Leading Marketing Agency

About the Client

The client, an emerging remote-first digital marketing agency has been serving international brands for over a decade. With a gradually building robust online presence, their website is their primary lead generation tool, attracting hundreds of visitors daily.

The Challenge

Over the years, as the agency grew, so did their website. The traffic surged, and the old hosting platform started to show signs of strain. They experienced slow loading times, occasional downtime and struggled with backup management. The need for a server migration was evident, but with a vast amount of critical data, the agency was concerned about potential migration hiccups.

Frequent Server Downtime

Data related to graphics, videos and heavy files led to frequent server downtime and disruptions affecting client project deliveries on time

Data Security Concerns

The existing email system lacked modern security protocols, exposing the firm to potential data breaches, and jeopardizing confidential client communication.

Inefficient Email Hosting

Their previous email hosting setup resulted in frequent downtimes, lost emails, and slow email delivery, causing miscommunication and delays.

Lack of Email Access on Mobile Devices

Lawyers and staff could not easily access their emails on the go, hindering quick communication with clients and colleagues.

Document Management Issues

Issues related to accountability were arising as who made what changes could not be tracked easily often leading to internal disputes

The Solution

We devised a meticulous migration plan. Our first step was to conduct a thorough audit of their existing setup. Once we had a clear picture, we chose a hosting environment tailored to their needs – a VPS with Managed Services for all client facing assets with automated controls by leveraging CPanel’s robust tools and our expertise.

The Result

We scheduled the migration during the agency’s lowest traffic hours.

  • An 80% improvement in page load times
  • Close to Zero downtime
  • A streamlined backup process which ensured data safety of high value assets
  • An overall 30% increase in site visitors due to enhanced user experience

“We were apprehensive about the migration, given our website’s complexity. But the Bilsha team handled it with exceptional professionalism and Zee’s assurance and straightforwardness was convincing. Our website’s performance is even better now! “
Nafisa Jones, Founder, Marketing Agency

The Conclusion

Server migrations can be daunting, especially when the stakes are high. But with careful planning, the right tools, and expertise, we turned a potential challenge into a success story for a leading marketing agency

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